CampaignUS BIG Awards

For the BIG Awards, Campaign US's creative awards program, I developed the art direction centered on the concept of the Big Bang. The imagery featured an asteroid crashing into a planet, symbolizing the awards celebrating the you professionals who are making a deep impact and disrupt the status quo of the industry. This bold visual metaphor reflected the program’s unique approach of having a jury of emerging young creatives, highlighting fresh perspectives in identifying the most strategic and inspiring work of the year. The design was to reinforce the idea of transformation and innovation in the industry.